Vital helps clients manage their paid media campaigns towards their goals

From Google Ads to Facebook ads, TikTok, and CTV ads, we help our clients reach their buyers on the paid platforms that are most effective. Over the years we’ve managed millions of dollars of PPC budget and we’ve learned what makes a great relationship between a client and their PPC agency. We’ve built our PPC management program based on what produces the best results while providing the ultimate level of transparency.

Paid Media Management Services

PPC Strategy & Consulting

Maximize the return on investment (ROI) of your paid digital advertising spend with a holistic strategy that applies cross-platform, data-driven intelligence to continuously improve the performance of your ads.

Paid Search

Drive qualified leads with paid search ad campaigns. We manage and optimize paid search ads on Google and other search engines such as Bing.

Paid Social

Reach your audience where they spend time online with targeted paid social ads on all major social platforms, including YouTube, Facebook, Instagram, LinkedIn, Twitter, TikTok, and others.

Remarketing/ Retargeting

Capitalize on audiences that have already engaged with your ads and/or website through remarketing and retargeting campaigns across search engines and social platforms.

Landing Page Creation

Convert more paid traffic into leads and revenue through conversion-optimized landing pages that will drive results.

Ad Creative

From ad copy, images, and video to landing page copy and design, we create all the digital assets you need to make your paid ads eye-catching and compelling.

What can we do for you?

We would be happy to discuss the project with you in person

Call us on +91 8981313005

Partner with a Certified PPC Management Company

As a reliable PPC management company, we can help you reap the following benefits:

Improved Brand Visibility

Following the results-driven PPC methods, we can improve your rank on the search engine and boost your social media presence to improve brand / service visibility and awareness.

Increased Quality Traffic

Our exemplary and compelling targeted campaigns bring high-quality traffic to your website.

Maximized ROI

Our calculative strategies ensure to convert the leads into potential customers and enhance your Return on Investment (ROI).

Reduced CPC

Our efficient team has the skill to bid on the relevant keywords, reduce total Cost-per-Conversion (CPC) and strives to improve the quality score level.

Transparency at its Best

We provide detailed performance reports periodically so you can rest assured of the optimum value for your investment.

Unique Advertisement Copies

Development of unique ad copies that stand out from the rest.

Vital’s Approach to PPC Management

Every agency will approach PPC from a different angle. Here are the nine core beliefs our PPC program is based on:

You Own the Account

Your PPC account is an asset. You paid for it to be built and optimized, and you should own it, regardless of who your PPC management agency is.

Optimize for Conversions

You care about leads and/or sales, not clicks, or impressions, or click-through-rate (CTR), or any other vanity metrics. We only optimize for the metrics your business understands and cares about.

Report in Natural Language

We report on the metrics your business cares about, and spare you the technical gibberish. Unless you want to nerd out, then we’re happy to talk shop.

No Silos

Vital’s PPC program is built to support the efforts of our overall digital marketing department, specifically content marketing, conversion rate optimization (CRO) and search engine optimization (SEO).

No Long-Term Contracts

Our PPC contracts run month-to-month and require 30 days notice to cancel. We believe the best way to keep a client around is to do an amazing job, not lock them into a long-term contract.

No Autopilot

We manually manage campaigns on a daily and/or weekly basis depending on the velocity of the spend. This ensures our PPC managers are always keeping a pulse on the account performance and making improvements quickly.

FAQs On Website Design Services

Get answers to all your queries

PPC bid management is the practice of strategically increasing and decreasing keywords bids to make the most of Google Ads budget. PPC bid determines how much one has to pay each time an ad is clicked and also impacts where the ad will appear in the search results. It depends on the bidding model you pick. CPC or Cost per Click is the maximum bid you can pay for a keyword. Every time a web visitor clicks on your ad based on that keyword, you pay this amount. CPM or Cost per Mille is the cost per thousand impressions. You have to pay for every thousand people that view your ad. Here you don’t pay for clicks, but pay once your ad appears in the search results. CPA or Cost per Acquisition is how much you pay per conversion.

We follow a results-driven approach to make the most of your investment. We conduct a thorough keyword research and competitors & audience analysis for your specific business niche, closely work with you to determine a bidding model, write eye-catchy copies to grab the attention of your target audience, create a PPC landing page if required, and track the efficacy of the marketing efforts. We also provide our clients with progress reports so that you can determine the success of your campaign.

The most popular places to run a PPC ad are search results (like Google and Bing), social media (such as Facebook, Twitter, Instagram, LinkedIn, YouTube), and third-party websites. However, you need not focus on all the platforms at once. The focus of the marketing efforts should be on the most valuable channels for your business. For instance, if most of your audience is on Facebook, dedicate much of the advertising budget to Facebook instead of Twitter.